The Brief
We partnered with the Malta Voluntary Council to develop the branding for Together We Shine, a Family Fun Day that champions inclusive volunteering. The event aimed to foster community spirit and highlight the importance of creating accessible opportunities for all.
Branding and Design
Our design process was rooted in the event’s core values of inclusivity, fun, and support. We incorporated a bright and meaningful colour palette—yellow for creativity, blue for trust, and orange for optimism—to represent the event’s welcoming and energetic vibe. Playful design elements like flowers and clouds further enhanced the friendliness of the brand, making it approachable to all age groups.
To maintain consistency, we applied this identity across various event materials, from the event logo and map to banners, flyers, and social media posts, ensuring a cohesive visual experience.
Social Media Impact
To amplify event awareness, we developed the Together We Shine Facebook event page, which quickly gained traction. Through strategic and visually engaging posts, the event page attracted over 1.6k followers, generating excitement and anticipation leading up to the event.
Implementation
The branding extended seamlessly across both digital and print mediums. We ensured that everything—from promotional materials to on-site signage—aligned with the event’s core values of inclusivity and joy.
Conclusion
The success of Together We Shine showcased our commitment to crafting impactful and inclusive event branding. By working closely with the Malta Voluntary Council, we created a brand identity that not only resonated with the event’s goals but also inspired hundreds to participate. We’re proud to have played a role in bringing this event to life, promoting inclusivity through thoughtful and cohesive design.
